New Feature
Pulse
Pulse
Pulse
Pulse
The Conversational Tracker
The Conversational Tracker
The Conversational Tracker
The Conversational Tracker
A brand tracker that tells you why your KPIs moved and what is coming next.
A brand tracker that tells you why your KPIs moved and what is coming next.
A brand tracker that tells you why your KPIs moved and what is coming next.
Capabilities
Capabilities
Every KPI move starts with a change in what customers say.
Every KPI move starts with a change in what customers say.
Every KPI move starts with a change in what customers say.
Predict the shift before the score moves.
Predict the shift before the score moves.
The themes that will move next quarter's KPIs are showing up in conversations now. Pulse catches them early, so you have time to act while it still matters.
The themes that will move next quarter's KPIs are showing up in conversations now. Pulse catches them early, so you have time to act while it still matters.
Let your audience tell you what matters to them.
Let your audience tell you what matters to them.
Pulse turns natural conversations into data you can track over time. New themes emerge without the need for targeted survey questions.
Pulse turns natural conversations into data you can track over time. New themes emerge without the need for targeted survey questions.
Understand why KPIs move without the wait.
Understand why KPIs move without the wait.
Pulse gives you the metric change and the reason behind it in the same wave. No guessing, no waiting weeks for a follow-up study.
Pulse gives you the metric change and the reason behind it in the same wave. No guessing, no waiting weeks for a follow-up study.
Features
Features
Features
Pulse tracks data from conversations right next to the metrics you already report. You can see which KPIs are moving, why, and where they’re headed.
Pulse tracks data from conversations right next to the metrics you already report. You can see which KPIs are moving, why, and where they’re headed.
Pulse tracks data from conversations right next to the metrics you already report. You can see which KPIs are moving, why, and where they’re headed.
Longitudinal tracking
Longitudinal tracking
Pulse keeps your study design, audience, and screening the same, so the trends line up. You can still add a few timely questions each wave for a campaign, a competitor, or a news moment without breaking the trend.
Pulse keeps your study design, audience, and screening the same, so the trends line up. You can still add a few timely questions each wave for a campaign, a competitor, or a news moment without breaking the trend.
Mixed methods in a single study
Mixed methods in a single study
Ask closed and open ended questions in the same study. Awareness scales, NPS, MaxDiff, and rankings sit next to conversational interviews. The AI asks follow-ups tied to your goal, so you get the rating and the reason from the same person.
Ask closed and open ended questions in the same study. Awareness scales, NPS, MaxDiff, and rankings sit next to conversational interviews. The AI asks follow-ups tied to your goal, so you get the rating and the reason from the same person.
Quantify trends in conversations
Quantify trends in conversations
Pulse codes interviews into themes, feelings, and drivers after the study. The topics customers care about surface on their own. Open answers become numbers you can track, like "price concern" or "trust barrier." New themes are an early signal before your KPIs move.
Pulse codes interviews into themes, feelings, and drivers after the study. The topics customers care about surface on their own. Open answers become numbers you can track, like "price concern" or "trust barrier." New themes are an early signal before your KPIs move.
Reporting and traceability
Reporting and traceability
Compare changes by segment, market, or persona with every metric tracing back to a real interview. Pulse connects to the tools you already run, like Qualtrics and Decipher, so the conversation can sit on top of your current tracker instead of replacing it.
Compare changes by segment, market, or persona with every metric tracing back to a real interview. Pulse connects to the tools you already run, like Qualtrics and Decipher, so the conversation can sit on top of your current tracker instead of replacing it.
Introducing Pulse
Introducing Pulse
Introducing Pulse
Keep the KPIs you already report. Add the narrative that drives change.
Keep the KPIs you already report. Add the narrative that drives change.
Keep the KPIs you already report. Add the narrative that drives change.
Add Pulse on top of the tracker you already run, or bring your numbers and conversations into one place.
Add Pulse on top of the tracker you already run, or bring your numbers and conversations into one place.
Use Case
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